Google honours Earth Day 2013 (video)


Today’s logo of Google is overwhelmed by mountains, rivers through the seasons honoring Earth Day is celebrated on 43th consecutive year.

Earth Day was celebrated for the first time on April 22, 1970 and the “father” of the idea was the U.S. senator Gaylord Nelson, who wanted in this way to promote environmental issues after witnessing the ravages of the 1969 massive oil spill in Santa Barbara, California. Inspired by the student anti-war movement, he realized that if he could infuse that energy with an emerging public consciousness about air and water pollution, it would force environmental protection onto the national political agenda. Senator Nelson announced the idea for a “national teach-in on the environment” to the national media; persuaded Pete McCloskey, a conservation-minded Republican Congressman, to serve as his co-chair; and recruited Denis Hayes as national coordinator. Hayes built a national staff of 85 to promote events across the land.

As a result, on the 22nd of April, 20 million Americans took to the streets, parks, and auditoriums to demonstrate for a healthy, sustainable environment in massive coast-to-coast rallies. Thousands of colleges and universities organized protests against the deterioration of the environment. Groups that had been fighting against oil spills, polluting factories and power plants, raw sewage, toxic dumps, pesticides, freeways, the loss of wilderness, and the extinction of wildlife suddenly realized they shared common values.

The world today is facing huge problems like famine, ecosystems collapse, massive displacements of populations and scarcity. According to a UN report, 42% of native mammals, 43% of birds, 45% of butterflies, 30% of amphibians, 45% of reptiles and 52% of freshwater fish are threatened with extinction in Europe. Similar is the degradation of marine life from overfishing and pollution. 65% of commercial fish stocks at risk of extinction because of intensive fishing. It is estimated that in the Mediterranean alone, have leaked in the past 15 years 55,000 tons of oil polluting thousands of kilometers of coastline.


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